Email Marketing Segmentation Email Marketing Segmentation

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Segmentation

Instead of sending mails blindly to each of your subscriber, filter your contact lists using segmentation

Create Segmentation

Create and save your filters to identify your customers. Edit saved segments and changes will reflect where ever you used it at once

Segment my selected list(s) - Allows you to filter your subscribers who match certain conditions.

Segment Filters Rules

Custom Field Filter
Every custom field can be used for filtering contacts. You can create highly customizable segments depending upon your data

AND/OR Condition
Design complex filters by combining multiple criteria using AND/OR conditions

Find contacts within your contact database who share similar traits

For example - 'doctors' living in a 'city' and have purchased a 'product'

Segmentation Ron Student NY Pizza Sam Doctor Delhi iPhone Tam Lawyer London iPhone Doctor Delhi iPhone Sam Doctor Delhi iPhone

Segmented list can be used with,

  • At the time of creating rule for segmentation, definitely there exist some contacts in chosen contact lists.

  • By choosing this option, You ensure that new entries in the selected contact lists will be checked for this

  • If you select this option then system will check if a contact is qualified for this segmentation when there will be...

Power in your hand
Instead of applying segmentation on every action taken on a contact, you can specify them

Multi List Segmentation

Apply similar segmentation on more than one contact lists on the same time. This will save your time in building similar segmentation over multiple lists one by one

If user wants to schedule an automation on a segmented list but contact list(s) may change over the due course of time.

In this case, you have to edit your segmentation again and again or even has to design a new automation.

Task multi-folds when segmentation is used in many campaigns and automations.

This use-case can easily be handled with Multi List Segmentation. All "you" need to do is just add or remove contact lists from the Multi List Segmentation.

Report Resolution

In a quick view see contact lists added in a segmentation, contacts qualified from each contact list, applicable actions

Report Resolution

All Features

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