What’s the most important asset for your business?
We all know a company’s most vital asset is its customer. We are in business to serve the needs & requirements of customers.
When you satisfy your customers by providing best services, not only they help you to grow your business but also recommend you to their associates.
It is really important to identify customer’s need by asking questions and concentrating on what the customer is really asking for. Understanding customer service can make you better at business.
“The goal as a company is to have customer service that is not just the best, but legendary." – Sam Walton
Importance of Customer Service
These days, there is plenty of competition around and the customer is served with a privilege to choose from many options. So you have to take care of little things to improve your customer service.
If a customer is complaining you about your product, don’t argue. Listen patiently, understand his problems and provide a solution.
A company can only grow with it’s satisfied customers and satisfied customers help you to increase your company revenue by recommending your product to his friends.
Here are some statistics which will let you know why customer service is important:
86% of buyers would pay more for better service. (Source)
74% consumers say they have spent more with a company because of a history of positive customer service experiences. (Source)
95% of customers tell others about a bad experience. (Source)
42% of consumers breaking up with a brand because they are not providing live/real-time customer service support. (Source)
It takes 12 positive experiences to make up for one unresolved negative experience. (Source)
Now you have understood the importance of customer service. Wondering how to do customer service in the right manner?
In this article, you’ll discover 9 actionable tips which can help you to build a relationship with your customer.
Let’s dive in!
9 Quick Tips to Improve Your Customer Service
Do not interrupt clients while they are sharing their needs. Listen to them patiently. Beware of making assumptions that you are well aware of what customer is actually looking for. Let customers express & explain their need. You will never able to help a customer if you don’t listen to them properly.
Allow them to speak and let them realize that they are important for your business. Customers are very sensitive and know whether or not you really care about them.
Use personalization for each of your customers while greeting them over the phone, sending them a mail, or a call. Personalization develops a feeling of warmth and customer feels that his vendor cares for him.
Put yourself in customer’s shoes and feel their pain. Value their complaints. If something goes wrong, apologize and assure them of a quick solution. Escalate them through a path where they receive solution quickly.
If you are giving what other can not give to your customers then you are special for them. Be unique. Research your customer to find out their current requirements which they need most to grow.
Reach them and present the best solution for them. This will present your hard work and dedication for each customer.
The most common question customer ask, “What you do provide?”. If you don’t have your company product knowledge than you can not sell it. You should have complete insight about the product.
Do not forget to take feedback once you sold a product. Ask your customers, how you can improve further in your services. Provide a platform where they can submit their reviews. Welcome their suggestions.
Communication & professionalism effects a lot to your personality and so to your business. Be aware what you are saying or writing about your product & services. It matters a lot if you speak to client politely and professionally. Sometimes it’s okay to be friendly with a client but be professional always.
Keep in Touch, Sounds really nice if someone says to you. Add this etiquette to your business too. Keep checking on your customers time and again through different medias, sometimes phone, the other time by email and so on. They will feel good that you just don’t want to sell your product, you really care for your customer.
Regularly share the new Launches and Latest Updates. Believe in making a relationship with your customer, it will definitely pay you off.
Always be available to help & listen to your customer. Try to follow a scheduled procedure to complete your work. You need to put all your efforts in available time right when the customer needs you. If you are available to respond to your customers anytime, anywhere, then you have already earned the faith for a longer business relationship.
Now it’s your turn – What do you do to make a connection with your customers or do you have any query? Please share your valuable thoughts in the comment section. I’d love to hear from you.