Tractors and Farm Equipment Limited

TAFE – Tractors and Farm Equipment Limited, is an Indian tractor major incorporated in 1960 at Chennai, with an annual turnover of INR 93 billion (2014-15). The third-largest tractor manufacturer in the world and the second largest in India by volumes, TAFE wields about 25% market share of the Indian tractor industry with a sale of over 150,000 tractors (domestic and international) annually.

TAFE's partnership with AGCO Corporation and the Massey Ferguson brand for over 58 years is a stellar example of its commitment to building long-term relationships with its stakeholders, through fair and ethical business practices. TAFE is also a significant shareholder in AGCO Corporation, USA – a US $9.4 billion tractor and agricultural equipment manufacturer.

Services Used

IVR Voice Call
TAFE Challenges

TAFE Punjab team was searching for a solution where they can convey and update their message to TAFE dealers and farmers and then they collaborated with in 2018.

Challenges :

  • Service updates reminder.
  • Manual tasks of TAFE dealer.
  • Area wise analytics.
  • No way to capture the farmer’s input on call.
  • Delayed alerts.
  • No personalized alert.
Sarv Countered the Challenges

After a view of all the challenges, our team offered automated IVR voice call as the ultimate solution to all the problems. Under this solution that we provided them in order to succeed.

Solutions :

  • User-friendly, smart unified platform.
  • Complete analytic report.
  • Better response rate.
  • Time saver panel.
  • Keypress input.
  • Advanced Automation.
  • A personalized and advanced technique to make dealers and farmers important.

Now TAFE is conveying their product’s update, service alert and other activities information through our Voice solution. It is a great pleasure to be part of their successful business model by providing
Voice service as a solution.

Words from Client

This Voice Message Broadcast helped us in conveying our message to our customers well.Overall experience was good operating the user interface.

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Enjoy the experience, Sarv is the right choice for you and your business!

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